📝 Introduction

• Briefly describe the purpose of the guide.
• Highlight its importance for content consistency across multiple writers.
• Sample

<aside> <img src="/icons/drafts_lightgray.svg" alt="/icons/drafts_lightgray.svg" width="40px" />

</aside>

🎯 Mission Statement

Explain the core values, objectives, and the audience you're trying to reach.

• Sample

<aside> <img src="/icons/drafts_lightgray.svg" alt="/icons/drafts_lightgray.svg" width="40px" />

</aside>

🗣️ Brand Voice and Tone

• Define the brand voice and tone.
• Include descriptors (e.g., professional, friendly, informative).
• Sample

<aside> <img src="/icons/drafts_lightgray.svg" alt="/icons/drafts_lightgray.svg" width="40px" />

</aside>

📚 Vocabulary and Phrases

• List common words and phrases to use.
• Highlight any industry-specific terminology.